Bad Science
Preis: | 11.95 EUR* (inkl. MWST zzgl. Versand - Preis kann jetzt höher sein!) |
Versand: | 0.00 EUR Versandkostenfrei innerhalb von Deutschland |
Partner: | buecher.de |
Hersteller: | Harpercollins Uk (Goldacre, Ben) |
Stand: | 2015-08-04 03:50:33 |
Produktbeschreibung
Guardian columnist Dr Ben Goldacre takes us on a hilarious, invigorating and informative journey through the bad science we´re fed by the worst of the hacks and the quacks! When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an ´Aqua Detox´ footbath, releasing her toxins into the water and turning it brown, he thought he´d try the same at home. ´Like some kind of Johnny Ball cum Witchfinder General´, using his girlfriend´s Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: ´before my very eyes, the world´s first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend´s immorality.´ Dr Ben Goldacre is the author of the ´Bad Science´ column in the Guardian and his book is about all the ´bad science´ we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own ´bad science´ moments -- from the useless pie-chart on the back of cereal packets to the use of the word ´visibly´ in cosmetics ads.This book will help people to quantify their instincts -- that a lot of the so-called ´science´ which appears in the media and in advertising is just wrong or misleading. Satirical and amusing -- and unafraid to expose the ridiculous -- it provides the reader with the facts they need to differentiate the good from the bad. Full of spleen, this is a hilarious, invigorating and informative journey through the world of ´bad science´.
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